• Design

    Menu Design. 3 Key Rules of Choosing a Color

    Well-thought-out menu design is not just a detail, but an important component of a successful restaurant or café. Even the tiniest thing should be taken into consideration: font, color, text, selection of photos and graphics.

    In our today's article, we will tell you about key rules of choosing an appropriate color range in a menu layout, as it is a powerful tool, which can affect your customers’ associations, emotions, appetite, and impression.

  • Checklists

    Creating a Menu. 6 Ideas for a Summer Menu

    In order to remain interesting for its customers, an establishment must constantly come up with fresh excuses to be visited. A new menu design, summer party or tasting the dishes. As you can see, there are many options and ideas.

    Summer is a great time to meet friends and try something new. That is why many restaurateurs note a significant increase in attendance and income especially during this period. We have picked up a few summer ideas, which will help prepare a restaurant and its menu design for a new season.

  • trends

    Menu Design and Personalization: 7 Marketing Trends for Restaurants

    In a restaurant business, as in any other, it is important to always remain interesting and trendy to a client. Struggling for every single visitor, restaurateurs try to surprise them with new menu design, content in social networks or a special dish.

    In order to aim your efforts in the right direction, you need to follow current marketing trends. Why do you need an online menu, how to use customer’s data and what is UGC? Answers to these and many other questions will be revealed in today's article.

  • examples

    Designing a Menu. 5 Examples of Children’s Menu

    Recently, many restaurants and cafés have picked up the idea of a family establishment. They create a separate menu design, conduct cooking classes for children, and arrange children's zones.

    What for? Firstly, the creation of a kid-friendly establishment significantly expands the target audience of a restaurant or café, because spending time with your family outside is becoming more and more popular. Secondly, families with children are very grateful visitors, and they spend 30% more than regular customers.

  • Design

    Menu Design. 5 Rules of a Perfect Composition

    How to make a restaurant menu? This is a constant question, which every restaurateur asks himself after creating a new menu for his establishment. You can use a designer service, or create a menu layout yourself. But you should never forget the basic rules of graphic design.

    Сomposition is the exact element, which makes your menu layout structured and understandable for a visitor. We have chosen five key rules for you to consider:

  • examples

    Menu Design. 7 Examples of Italian Menu

    Menu design is not just a list of positions, but a business card of any restaurant or café. Every experienced restaurateur knows, that with the help of a good menu design, you can present the concept and the idea of the restaurant to your guests.

    Italian cuisine is one of the most popular themes for an establishment. Therefore, we picked up a few secrets and examples of menu design for this particular type of restaurant.

  • Ноутбук и телефон на столе
    tips

    Online Menu. 4 Reasons to Start Using it

    Beautiful menu design is a business card of an establishment. Most restaurateurs know that this is not just a simple list of dishes and drinks, but also an excellent marketing tool that helps visitors understand the identity of a restaurant or café.

    However, in the digital era, just a stylish printed menu on the table of your restaurant is no longer enough. If you want to attract new customers constantly and remain interesting for the regular ones, you need to take care of the maximum presence on the Internet and social networks.

  • tips

    Restaurant Menu Design. 8 Popular Myths

    Whether you run a luxury restaurant or a small cosy café, creating a menu is one of the most important moments. Despite the fact, that the spheres of the restaurant business and design are constantly developing, stereotypes and fishy stories about the creation of a menu design still exist.

    In today's article, we will talk about the most common myths and why you should not believe in them.

  • Checklists

    Menu Design. Checklist of a Breakfast Menu

    Creation of a restaurant menu design is not just a necessity, but an important element of the marketing strategy of any restaurant or café. The main goal of a menu is not only to surprise visitors, or stand out among competitors, but also to encourage customers to order as much as possible.

    Since eating out for breakfast is one of the newest restaurant trends, and visitors are constantly looking for places, where they can start their day perfectly, designing a breakfast menu is a great way to increase the sales.

  • Design

    Menu Layout. Eight Tips for a Perfect Font

    Menu design is one of the key elements of any successful restaurant or cafe. After all, it is a great marketing tool, that helps influence customers’ choice. That is why it's important for your menu design to be not only beautiful but also well-thought-out.

    Whether you create a menu design using an online editor or a professional designer, remember, that text is the exact element,  which attracts a client’s attention in the first place. Here, we are sharing some tips, which will help you unmistakably choose the perfect font for your menu layout.